Cool Effect Blog

Part of Cool Effect’s mission is to educate individuals on global warming and the role carbon offsets play in helping us offset our emissions.

A 5 Minute Guide to Carbon Offsets

Global climate strikes, United Nations reports, extreme weather events — the climate crisis is undeniably reaching into every aspect of the average American’s day-to-day life. The question lingering in most (reasonable) minds is “What can I do?” The carbon footprint of an average American is 16.6 tonnes. To help visualize that impact, one tonne = [...]

Marching Toward Carbon Done Correctly

From radical suggestions like having fewer children to more practical solutions like eliminating meat from your diet, you’ve probably come across dozens of lists touting the “ten ways to reduce your carbon footprint”. While ambitious, it’s not always feasible to consistently implement some of the recommended tactics. For example, individuals could opt to fly less [...]