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A second major announcement came during our first panel of the day, on aligning travel with one’s values. Flanked by Jodi Manning of Cool Effect, Jade McBride of Ted Turner Reserves, Petra Roach of Barbados Tourism, and Jerry Mpufane of South African Tourism, our West Coast editor Rebecca Misner shared that Traveler had offset the carbon footprint of every guest’s journey to the summit, using Cool Effect’s platform to do so.
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