Make a difference now. Slow climate change.
The average American emits 16.6 tonnes of CO₂ per year. We invite you to explore the projects offered by Cool Effect and learn about the good work they are doing each day. For those interested in offsetting your personal carbon footprint, Farallon Gives will match your donation via Benevity, in accordance with our Workplace Giving & Matching Gift Program.
As part of a broader commitment to reducing our environmental impact, Farallon’s San Francisco office has neutralized emissions from energy consumption and corporate travel for one year by supporting the projects below. We understand that our actions can have substantial broader social and environmental impacts that require responsible engagement. Farallon will continue to monitor its carbon footprint, seeking ways to reduce what we can, and offset what we cannot.
Please consider offsetting your personal carbon footprint with a donation that will be matched by Farallon Gives. Employee donations up to $2,000/year will be matched for eligible causes, such as Cool Effect.
Where Does The Money Go?
Cool Effect is home to over a dozen projects around the globe, all working to reduce greenhouse gas emissions everyday.
The protocol this project applies is easily replicated while maintaining the credibility of the project’s baseline and additionality. The emission reduction from improved forest management projects using the CAR Mexico protocol usually results in projects issuing less than 10,000 tonnes a year, but these are high quality and deliver real benefits to the community. More than 90% of the revenues from sale of carbon flow back directly to the community. We are impressed with the communities’ involvement in the protection and management of the forest.
Breath of Fresh Air
The stove is routinely tested and its wood savings verified — and demand in rural Honduras spreads entirely by word of mouth. After installation, families receive three follow-up visits to ensure proper use, with Salesforce CRM tracking maintenance data for quick issue resolution. As a nonprofit, 100% of carbon sale proceeds go directly to stove production, with no administrative overhead from U.S. staff.
A Bearadise
This project's additionality is well-established — no comparable conservation efforts in the region generate revenue without carbon finance. Even the most remote forests face threats from logging, hunting, and poaching, and this formerly logged land now has the chance to recover, sequestering carbon and avoiding emissions for generations to come.
90%+ Directly to Projects
More than 90% of each dollar you donate goes directly to helping our projects, with a small fee of only 9.87% to help us cover credit charges, research, and possible registration fees.
Here’s a breakdown:
- 1.5% Research Fee
- 2–4% Credit Card Fee
- Registry Fee (where applicable)
- Remainder for Cool Effect Administration Fee
Who is Cool Effect?
Cool Effect works with the world’s best carbon-reducing projects, giving people an easy way to effectively fight climate change. Combining science and transparency, our approach allows individuals to verifiably reduce carbon emissions and help transform communities around the world.