Privacy Policy

1. Application of This Policy

1.1 Cool Effect (“we”, “our” or “us”) respects your privacy and is committed to protecting it through our compliance with this policy. Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies or practices, you can stop accessing or using our Website. By accessing or using our Website, you agree to this privacy policy.

1.2 This policy describes the types of information we may collect from you or that you may provide when you visit our website, and our practices for collecting, using, maintaining, protecting and disclosing that information. This applies to all donor information we collect online and offline.

1.3 This policy applies to information we collect on the Website and in e-mail and other communications between you and us. It does not apply to other websites operated by third parties; or any third party (including our affiliates), including through any application or content that may link to or be accessible from our Website. When you access a third party website (such as a social networking website), we are not responsible for the privacy practices of that site or the relevant third party. You should review the privacy policies of each website you visit and each social networking service you use (including understanding how you can change your privacy settings with those services).

2. Information We Collect About You and How We Collect It

2.1 We collect several types of information from and about our users including:
(a) by which you may be personally identified, such as your name, postal address, e-mail address, or any other identifier by which you may be contacted online or offline (“personal information”);
(b) that is about you but individually does not identify you, such as your IP address, some types of profile information and content that you post on the Website; and
(c) about your internet connection, the equipment you use to access our Website and usage details.

2.2 We collect this information directly from you when you voluntarily provide it to us and/or automatically as you navigate through the Website.

2.3 Information You Voluntarily Provide to Us. The information we collect on or through our Website may include:
(a) information that you provide by filling in forms on our Website or engaging with certain services provided by our Website, such as information you provide to us at the time of subscribing to our newsletters, donating to our causes, signing up for and participating in our campaigns, causes or features and placing orders on our Website;
(b) records and copies of your correspondence (including e-mail addresses) if you contact us;
(c) details of transactions you carry out through our Website and of the fulfillment of your orders. You will be required to provide credit card information before donating on our Website.

2.4 Automatically Collected Data. As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions and patterns, including:
(a) details of your visits to our Website, including traffic data, location data, logs and other communication data and the resources that you access and use on the Website;
(b) information about your computer and internet connection, including your IP address, operating system and browser type;
(c) other information obtained through third party analytics tools. These third party tools may transfer the information to other third parties where required to do so by law, or where such third parties process the information on their behalf.

3. Third party Use of Cookies and Other Tracking Technologies

3.1 Some content or applications on our Website are served by third parties. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our Website.

4. How We Use Your Information

4.1 We use information that we collect about you or that you provide to us:
(a) to present our Website to you and others, including the content, features, applications and functionalities made available via our Website.
(b) to provide you with information about causes, campaigns, products, or services that you may be interested in. This information will be limited to our causes, campaigns, products or services or the causes or campaigns of our third party partners;
(c) to provide you with notices about your account;
(d) to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;
(e) to notify you about changes to our Website;
(f) to allow you to participate in interactive features on our Website;
(g) in any other way we may describe when you provide the information; and
(h) for any other purpose with your consent.

5. Disclosure of Your Information

5.1 We may aggregate data about our users and information that does not identify any individual (“Aggregate Anonymized Data”). We may use and disclose Aggregate Anonymized Data without restriction.

5.2 In the event of a merger, divestiture, restructuring, reorganization, acquisition, dissolution or other sale or transfer of some or all of our assets, in which personal information held by us about our website users are among the assets transferred to the buyer, personal information may be transferred. Personal information may also be used to stay in touch with our supporters about activities and to expand our supporter base; You may withdraw your consent to our sharing of your personal information by emailing us at

5.3 We may also disclose your personal information:
(a) to comply with any court order, law or legal process, including to respond to any government or regulatory request;
(b) to enforce or apply our terms of use or terms of sale (if applicable), including for billing and collection purposes; or
(c) if we believe disclosure is necessary or appropriate to protect the rights, property or safety of us or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

5.4 Your personal information is kept in perpetuity. If you would like to be removed from our database or change any information, you may contact us at the email of the Data Collection Officer listed below. If you have requested communications from us through our website or third party partners and later change your mind, you may ask that your name and contact information be removed from our distribution list. You can send such a request to the email or mailing addresses at the end of this policy. Web browsers include options which permit you to broadcast a preference that you not be “tracked” online. At this time we do not modify your experience based upon whether such a signal is broadcast.

6. Your California Privacy Rights

6.1 Accessing Your information. California Civil Code section 1798.83 permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an e-mail or write us using the contact details found in the “Contact Information” section below.

7. Data Security

7.1 We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration and disclosure.

7.2 The safety and security of your information also depends on you. Where you have chosen a password for access to certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. The information you share in public areas may be viewed by any user of our Website. If you have created an account, you are responsible for maintaining the security of your login credentials in accordance with the instructions and policies of the relevant social media provider.

7.3 Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on our Website.

8. Where do we transfer and store information?

Cool Effect is based in the United States, and any information transmitted to us may be stored, accessed, or processed in the United States. Residents of some other countries, including residents of the European Union, should be aware that the laws of the United States do not offer the same protections as the laws of your home country.

The Website is currently targeted exclusively to users in the United States. Users located outside of the United States should familiarize themselves with the laws of their jurisdiction as they pertain to certain restrictions on the collection, use and transfer of information gathered by us, including personally identifiable information. Users should note that the Website adheres to the laws of the United States, which may not provide the same level of protection afforded by other countries.

If you are unsure of the particular laws of your jurisdiction and/or whether they conflict with this policy, you should not submit any information on the Website. Users located in the European Union should note that their information may be transferred to the United States, whose laws may be deemed inadequate by European Union member State standards. Users of the Website located outside of the United States hereby consent to the collection, use and dissemination of any and all information, including personally identifiable information, in accordance with this policy and the related Terms of Use, and further consent to such information being transferred to and/or stored in the United States.

9. Children Under the Age of 13

Our Website is not intended for children under 13 years of age. No one under age 13 may provide any information to or on our Website. We do not knowingly collect personal information from children under 13 or knowingly allow such persons to log in our Website. If you are under 13, do not use or provide any information on this Website or on or through any of their features/register on the Website, make any purchases through the Website, use any of the interactive or public comment features of our Website, or provide any information about yourself to us, including your name, address, telephone number, e-mail address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe that we might have any information from or about a child under 13, please contact us using the details specified in the “Contact Information” section below.

10. Changes to Our Privacy Policy

We will post any changes we make to our privacy policy on this page. You are responsible for ensuring that we have an up-to-date active and deliverable e-mail address for you, and for periodically visiting our Website and this privacy policy to check for any changes. Please review the changes carefully. If you do not agree to any of the changes, you should stop using our Website. Unless stated otherwise, our current policy applies to all information that we have about you and your account. Using the Website after a notice of changes has been communicated to you or published on our Website will mean that you have consented to the changed terms or practices.

11. Contact Information

Data Collection Officer:

JR Patterson

100 Drakes Landing Rd

Suite 260

Greenbrae, CA 94904